You likely don’t have to travel far to see outdoor signs advertising local companies. Before your company can utilize this form of advertising, it’s wise to learn a few sign creation tips. Here are three outdoor signage tips for your company to follow.
Creating Your Sign’s Message
It’s difficult for outdoor signage to reach the public without an effective message. With that in mind, you might feel tempted to create a long message for your company’s sign. Unfortunately, humans aren’t capable of soaking up lots of information in a few seconds. It’s best to keep your outdoor signage messages as short as possible, aim for a goal of three to five main words.
Choosing the Right Font
Another important thing to think about is your sign’s fonts. While deciding what fonts to choose, select ones that are easy to read even from far away. Most companies want their signs to feature fonts that are large and bold, stay away from cursive fonts or anything remotely hard to read.
Include a Call to Action
It’s important for your company’s sign to urge viewers to take action. To achieve this goal, you’ll need a call to action. If you want customers to call a phone number, tell them to call now! A company that creates outdoor signs in Greenwich CT will ensure your company uses the perfect message.
If your company needs outdoor signs in Greenwich CT, contact Accent Signs & Awnings.