Are Double Sided Business cards in NYC, NY Worth the Cost?

by | Feb 28, 2017 | Printing

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Just about everyone has seen standard business cards before. They come with printing and possibly some type of image on one side. What’s left serving no purpose at all is the blank side of the card. That’s where the idea of coming up with a design for double sided Business cards in NYC NY makes sense. Here are some of the ways to put that blank space to good use.

More About the Company

The front side of the card already provides information like the company name, a logo, and the contact information for the business associate. What is not always clear by glancing at the front is what the business really does. Business cards in NYC NY that make use of both sides can provide the chance to tell more about the business without cluttering the front.

For example, the back side of the card can be used to provide a bullet list of the main products or services provided. At a glance, the recipient of the card can scan that list and identify something that might be helpful. Thanks to the list on the back of the card, there is a better chance of remembering the company and choosing to call when that service or good is needed.

A Place for Testimonials

Another approach is to use that space on the back to provide a short testimonial or two. Quotes from happy customers drive home the fact that the company is dependable, offers quality products, and has a positive reputation. A short recommendation from one or two people on the back of the card may be just enough motivation to keep the conversation going or motivate the card recipient to explore the business a little further.

A Conversation Starter

Not everyone has cards with something on both sides. When handing out the cards, it’s easy to call that to the attention of the recipient. Something on the back of the card can be used to start a conversation about what the recipient does, how the services of the company could be helpful, and when it would be a good time to sit down for a full presentation.

Talk with the team at Printing Express about designing a business card with information on both sides. After using them for a few weeks, the idea of going back to the more traditional card will be out of the question.

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