When it comes to content curation, bloggers and website owners generally fall into two categories -; those who are just reposing other people’s content and those who are collecting content in an effort to add something to it or use it to fuel their argument. Believe it or not, there are best practices when it comes to content curation. If you’re curious to find out what they are, keep reading for three important Content Curation Tips that will help you become a successful curator.
1. As a content curator, you job is to use other people’s content as a way to inform yourself and your readers about what people have to say about a certain topic. In order to make sure that the curated content doesn’t overshadow your own perspective, you need to structure your posts so that you are only using a small portion of the original article. This way, you’ll have a sufficient amount of room to give your unique insight.
2. Search engine rankings are a huge concern when it comes to using content curation as a strategy to build your blog. This is because re-posting content from other websites and social media pages can bring up duplicate content issues that will affect your ability to get to the number one spot for your keywords. Therefore, it’s often a good idea to avoid using the same title that has been given to the piece that you’re borrowing from.
3. Most bloggers are aware that it’s never a good idea to steal someone else’s work and market it as your own. However, it is possible for a website owner to inadvertently do this by failing to get the proper permission required to use the full-size version of an image they’re re-posting from another source. You’ll also need to ensure that all of your hyperlinks are do-follow so that Google and other search engines will be able to give the proper credit to the site you’re linking to.
Doing your content curation the right way with helpful tools like CurationSoft helps you ensure that your blog is delivering maximum value to your audience, and bloggers who commit to quality on a consistent basis will be the ones who are able to retain readership and become an important resource for those who care about your topic.
To make sure you follow the best content curation practices, follow The Do’s and Don’ts of Content Curation.
