You might be surprised to realize that filing a trademark does not require the help of an attorney. Everyone can apply for a trademark on their own online. The needed materials to do so are free to everyone. However, that doesn’t mean your application will be approved. What a trademark attorney in Chicago can do is provide a higher chance of approval. They can also do many other things to help you through the process.
Choosing the Right Trademark
After you have your trademark approved, reversing the decision is seriously difficult. This is why there is a lot of cautious about which trademarks are approved. Any trademark has to go through a screening process that looks at whether it is similar to another trademark or whether is violates trademark law. If you end up being rejected, you will not get a refund. Trademark attorneys can review the mark and whether it is likely to be approved to save you time and money.
Filling Out the Trademark Form
The application for a trademark is an intensive and complicated form. For someone without law experience, it can be nearly impossible to fill out. Even a single mistake could end up causing you to be rejected. Your trademark attorney in Chicago will go through the application with you and make sure everything is properly done. While hiring an attorney will cost money, it also will cost money if you make a mistake and are rejected.
Creating a Description
Every application for a trademark has to list any services and goods the trademark will apply to. Every product or service mentioned has to be precisely described. This can be a complicated and time-consuming process. If the description isn’t specific enough, you might find your application is rejected. Your attorney can help you build accurate descriptions to improve your odds of being accepted.
Handling Objections
Before a trademark is given full approval, it is published in a weekly publication. Anyone can file an objection to the trademark for the next 30 days. Even if you have chosen a legitimate trademark, you could receive an objection. Many brands are aggressive about their own trademarks and may file an objection that is entirely unexpected. This is another situation where your trademark attorney can help by defending you in front of the Trademark Trial an Appeal Board.
If you are ready to get started on the trademark process, the experts at Jayaram Law, inc can help you.
